Ashley Furniture

While Ashley did not commission this project they did request a demonstration. This project showcases how CGI can offer compelling alternatives to traditional photography for furniture marketing. To demonstrate this, I created a virtual photoshoot, utilizing a modular environment and a combination of 3D modeling and scanning techniques. This approach allowed for precise control over lighting, composition, and product variations, highlighting the flexibility and efficiency of CGI workflows. The final images were generated in Maya and V-Ray.